New Work: 7 WTC
Michael Gericke and his team have designed the identity, environmental graphics and marketing materials for 7 World Trade Center, the first new tower to be constructed at ground zero in Lower Manhattan. The 52-story, parallelogram-shaped building was developed by Silverstein Properties and designed by David Childs of Skidmore, Owings & Merrill. It officially opened yesterday.
Sales book after the jump; signage images coming soon.
The sales book is encased in a box
The case opens to reveal a double-sided book
One side focuses on the building...
The other side focuses on the neighborhood
Quick Links
- Pentagram Papers 32: No Waste Featured on Cool Hunting
- Paula Scher's Maps Exhibition Reviewed in Artforum
- Abbott Miller to Speak at the Type Directors Club
- A Short History of Pentagram's Role in the London Design Festival
- Harry Pearce's 5x15 Talk Now Online
- Eddie Opara to Speak at Design Indaba
- Paula Scher to Speak at PennDesign