New Work: ‘PLP Architecture’

PLP%20Logo_lo.jpg

Angus Hyland and his team have created an identity for the newly formed PLP Architecture.

PLP Architecture was founded in 2009 by Lee Polisano, David Leventhal, Fred Pilbrow, Karen Cook and Ron Bakker, the five former partners of Kohn Pedersen Fox’s (KPF) London office. The new practice operates from offices in Camden with a team of over 70. They are currently working on a number of projects in the U.K. and abroad, including a mixed-use tower in the City of London for Heron International, the over-site development at Bond Street Station for Grosvenor, a hotel in Abu Dhabi for Mubadala and a large-scale urban planning project for the Qatar Foundation.

The identity utilises a re-drawn version of the typeface DIN. The font has been customised into a stencil version evocative of architectural hand-drawn lettering. The slash between PLP and Architecture is positioned at the same angle as the slope of the ‘A’. A range of stationery is laid out using a linear hang-line system and clean typography and the background for literature uses a pattern based upon the diagonal slash.

Examples of the application of the identity after the jump.

PLP_stationary_lo.jpg

PLP_stationary2_lo.jpg

PLP_stationary_cards_lo.jpg