New Work: Aldo Rise Installations by Daniel Weil
Last week we posted about the Selfridges windows that Pentagram’s Daniel Weil designed for Aldo Rise, Aldo’s bold collaboration with daring new talent in the fashion industry. The windows promoted the heart of the experience, the pop-up installation in the Shoe Galleries on Selfridges’ second floor.
Daniel devised the installation around the experience of sitting down and trying the shoes. Each counter unit of the installation is supported by a single wood turning, inspired by a female shoe.
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New Work: The Selfridges London Debut of Aldo Rise
Fashion shoe brand Aldo asked Pentagram’s Daniel Weil to create both the main entrance windows and a pop-up store for the Selfridges launch of the Aldo Rise initiative, a bold collaboration with daring new talent in the fashion industry.
Collaborating with partner Naresh Ramchandani, Weil has created a display concept that runs through both the windows and pop-up store.
Continue reading "New Work: The Selfridges London Debut of Aldo Rise"
New Work: Sundance Film Festival
This week filmmakers, studio executives and film fans will make their annual pilgrimage to Park City, Utah, for the Sundance Film Festival, the largest independent film festival in the United States and one of the premier showcases for film in the world. Established in 1978, the festival is produced by the non-profit Sundance Institute, founded by the actor and director Robert Redford to discover and support independent film and artists. Noteworthy recent films like “Marcy Martha May Marlene,” “Like Crazy,” “Being Elmo” and “Another Earth” were all honored with awards at last year’s festival, and Sundance has been instrumental in launching the careers of directors like Steven Soderbergh, Darren Aronofsky and Quentin Tarantino. This year’s 10-day festival runs from January 19 through 29 in Park City and nearby Salt Lake City, Ogden and Sundance, Utah.
Pentagram’s Paula Scher and her team created the bold graphic identity for this year’s festival, organized around the theme “Look Again.” Each year Sundance invites filmmakers to alter perceptions with their films, and Redford and the marketing team at Sundance developed the “Look Again” tagline after being inspired by a quote by Henry Miller: “One’s destination is never a place, but rather a new way of seeing things.” The theme captures the mission of Sundance and the spirit of independent film.
From the Archive: ’Everything You Need to Know‘
Opening titles and bumper for the 1993 Comedy Central series ‘Everything You Need to Know,’ hosted by Christopher Hitchens.
Pentagram was saddened to learn of the passing of Christopher Hitchens, one of our favorite writers, essayists and acerbic wits. In one of our first (and little seen) ventures in television graphics, Pentagram, in collaboration with Curious Pictures and producer Billy Kimbell, designed the opening titles for the Comedy Central TV show “Everything You Need to Know”, an overview of world events with an unlikely host in the untelegenic, chain-smoking Mr. Hitchens. Planned as a weekly series, a pilot for the show ran only once in August 1993. Although it was never picked up, it can be considered a precursor to “The Daily Show,” which debuted on the same network three years later.
The titles were meant to reflect the show’s reduction of a vast amount of ridiculous material to an absurd core. The word “earwax” spells onto the screen against a black background, followed more rapidly by a long series of words beginning with the letter “E” and ending with the word “everything.” The process repeats with a series of foreign words ending in “you,” a series of homonyms (knead, knee, neat) ending in “need,” a series of numbers ending in “2”, and a series of pictograms ending in “know.” When the sequence is completed, which takes less than a minute, the show’s full title has been established.
Project Team: Michael Bierut, partner-in-charge and designer. Production: Curious Pictures.
Paula Scher Presents “MAPS” at the AIGA/NY (Video)
Quick Link: Paula Scher Presents “MAPS” at the AIGA/NY (Video)
New Work: Circular 17
The latest issue of Circular, the magazine of the Typographic Circle, is out now. The ninth consecutive issue designed by Domenic Lippa and his team, it is the first to dispense completely with editorial typography.
Michael Bierut’s TYPO Talk Reviewed on the CR Blog
Quick Link: Michael Bierut’s TYPO Talk Reviewed on the CR Blog
Quick Links
- A Short History of Pentagram's Role in the London Design Festival
- Harry Pearce's 5x15 Talk Now Online
- Eddie Opara to Speak at Design Indaba
- Paula Scher to Speak at PennDesign
- Meet Emily Oberman, Pentagram's Newest Partner
- Bill Moggridge on Paula Scher's Maps
- Abbott Miller to Speak at the Type Directors Club



