Zoom Enlarge Rendering of a proposed invite for the centennial celebration. Zoom Enlarge Zoom Enlarge Zoom Enlarge Zoom Enlarge The stylized version of the clock, drawn by Joe Marianek, has its hands positioned at 7:13, or 19:13 in trainmaster’s time, a nod to the opening year. Learn more about the project Zoom Enlarge The designers developed a graphic language for Terminal marketing around the word "Grand." Zoom Enlarge The graphics create a distinctive visual personality for Grand Central as a shopping and dining destination. The logo appears on the gusset of the bag. Zoom Enlarge Rendering of the new identity in a proposed advertising campaign. Zoom Enlarge Grand Central 100 Years Zoom Enlarge The identity will be part of a program of centennial graphics. Zoom Enlarge The identity applied to an umbrella.