Pentagram

Pentagram

‘Green: A Field Guide to Marijuana’

Book design for a comprehensive, infographic manual on marijuana.

Back and front cover of Green. The title typography is die-cut to reveal a flash of orange beneath.
The title appears in custom typography.
Statistics about marijuana.
Primer provides an overview of scientific and cultural information about cannabis.
Photographic diagram of cannabis plant anatomy.
An infographic explains the differences between the sativa and indica strains.

The book demystifies its subject with a straightforward, almost clinical approach that balances useful information with gorgeous images that show the natural beauty of cannabis plants and their buds.

Cannabis strains are keyed to a color-coded system that plots the hybrids on a spectrum.
Each profile features useful information, a written description of the strain and an image.
Green Crack profile.
Dirty Harry profile.
Obama OG profile.
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Retrospective: Shakespeare in the Park

In 1954, impresario Joe Papp began a summer tradition of staging free outdoor performances of Shakespeare, inaugurating the Public Theater’s beloved Shakespeare in the Park festival. Pentagram partner Paula Scher, whose relationship with the Public spans four decades, has designed a new identity for the series for thirty consecutive summers. Each campaign is customized to the season’s theme, creating a highly visible graphic vocabulary for outdoor advertising, social media, and on-site signage.
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Retrospective: Shakespeare in the Park

In 1954, impresario Joe Papp began a summer tradition of staging free outdoor performances of Shakespeare, inaugurating the Public Theater’s beloved Shakespeare in the Park festival. Pentagram partner Paula Scher, whose relationship with the Public spans four decades, has designed a new identity for the series for thirty consecutive summers. Each campaign is customized to the season’s theme, creating a highly visible graphic vocabulary for outdoor advertising, social media, and on-site signage.