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Sonic Bloom

Digital Design, Sound Design

An interactive installation in the heart of Mayfair which brings people together through sound.

Sonic Bloom is London’s new community-focused, interactive and multi-sensorial installation created by Yuri Suzuki and curated by Alter-Projects which explores the nature of communication through sound. Installed in Brown Hart Gardens in the heart of Mayfair, Sonic Bloom consists of a network of horn-shaped elements that capture and transport the voices of spectators as well as the sounds of the city. The playful installation is a sonic playground that invites Londoners to re-connect and reflect on how, after a long period of isolation, they interact with each other and their city 

The digital version of Sonic Bloom translates the magic and excitement of the physical installation into a form that can be shared globally. Through the unique design, voice recordings are transformed into flower animations which are then randomly ‘planted' onto a map of Mayfair.

Yuri Suzuki devised Sonic Bloom to capture three audible themes—people, nature and the surrounding environment—and blended them into an exploration of universal communication. Sonic Bloom seeks to facilitate human interactions in spaces where they don't usually occur through an installation that not only invites people to communicate with each other, but to engage with their surrounding environment. 

The installation is a network of colourful horn-shaped elements that come together to create a magical, interactive flower. The sculpture amplifies the sounds absorbed from the surroundings and transports voice recordings from people at street level through its stems. On one hand, it enhances the music of the city that often goes unnoticed: birdsong, leaves rustling and passers-by going about their daily business. On the other hand, it invites visitors to record their own voices through the horns, which emerge on the other side of the listening tubes and are available online for digital visitors. 

Whether you are experiencing the installation in person or visiting it online, Sonic Bloom uses sound to create an opportunity to reconnect with people in the city and beyond after many months of being apart.

Office
London
Partner
Yuri Suzuki
Project team
Gabriel Vergara II
Maxwell Sterling
Jake Richardson
Marisol Ambriz
Rocco Giovannoni
Karol Sielski
Collaborators
Counterpoint Studio
Alberto Balazs
The White Wall Company
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