Pentagram

Pentagram

Windham Campbell Prizes

Brand identity for the new literary award.

The identity uses a series of brackets to convey a sense of diversity and inclusion.
Cover of the Festival program.
Spread from the Festival program.
The brackets are used to set off text and in patterns that show off their beauty as graphic forms.
Poster near the Beinecke Library.

Because these are literary prizes, the designers wanted to make the identity distinctively typographic in character. 

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Retrospective: London Design Festival

London Design Festival has been an annual celebration of the power of creativity for over 20 years. Since 2008, Pentagram partner Domenic Lippa has served as the LDF’s creative director, responsible every September for the design of a new visual identity. By inventively remixing a few key elements — typography, a signature red (“the colour of London”), and LDF's simple monogram — the program unifies hundreds of events while reaffirming London’s status as a global design capital.
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Retrospective: London Design Festival

London Design Festival has been an annual celebration of the power of creativity for over 20 years. Since 2008, Pentagram partner Domenic Lippa has served as the LDF’s creative director, responsible every September for the design of a new visual identity. By inventively remixing a few key elements — typography, a signature red (“the colour of London”), and LDF's simple monogram — the program unifies hundreds of events while reaffirming London’s status as a global design capital.