Educational Alliance underwent renovations and called upon Pentagram for the exterior signage, interior signage, and donor wall display design for their Lower East Side location.
Educational Alliance, a 128-year-old New York institution, is a vibrant, dynamic organization serving New Yorkers from all walks of life. From their beginnings as a place for Jewish immigrants to learn how to acclimate to the U.S., they serve everyone regardless of the language they speak, where they come from, or their socioeconomic status. To date, they have helped 4 million New Yorkers.
Educational Alliance underwent renovations and called upon Pentagram for the exterior signage, interior signage, and donor wall display design for their Lower East Side location.
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Retrospective: Shakespeare in the Park
In 1954, impresario Joe Papp began a summer tradition of staging free outdoor performances of Shakespeare, inaugurating the Public Theater’s beloved Shakespeare in the Park festival. Pentagram partner Paula Scher, whose relationship with the Public spans four decades, has designed a new identity for the series for thirty consecutive summers. Each campaign is customized to the season’s theme, creating a highly visible graphic vocabulary for outdoor advertising, social media, and on-site signage.
Retrospective: Shakespeare in the Park
In 1954, impresario Joe Papp began a summer tradition of staging free outdoor performances of Shakespeare, inaugurating the Public Theater’s beloved Shakespeare in the Park festival. Pentagram partner Paula Scher, whose relationship with the Public spans four decades, has designed a new identity for the series for thirty consecutive summers. Each campaign is customized to the season’s theme, creating a highly visible graphic vocabulary for outdoor advertising, social media, and on-site signage.