![The color of the identity changes according to season.](https://pentagram-production.imgix.net/wp/592c957e76642/mb-fulton-04.jpg?rect=%2C%2C%2C&w=640&fm=jpg&q=70&auto=format)
The color of the identity changes according to season.
![‘Sky Reflector-Net’ by James Carpenter provided inspiration for the identity.](https://pentagram-production.imgix.net/wp/592c9580e6e9a/mb-fulton-02.jpg?rect=%2C%2C%2C&w=640&fm=jpg&q=70&auto=format)
‘Sky Reflector-Net’ by James Carpenter provided inspiration for the identity.
![The 11 lines of the logo represent the 11 train lines that cross at Fulton Center.](https://pentagram-production.imgix.net/wp/592c95828b6cd/mb-fulton-03.jpg?rect=%2C%2C%2C&w=640&fm=jpg&q=70&auto=format)
The 11 lines of the logo represent the 11 train lines that cross at Fulton Center.
![The circular form echoes the logos for the subway lines and the MTA.](https://pentagram-production.imgix.net/wp/592c958502ace/mb-fulton-06.jpg?rect=%2C%2C%2C&w=640&fm=jpg&q=70&auto=format)
The circular form echoes the logos for the subway lines and the MTA.
![An extruded version of the logo is used for dimensional signage.](https://pentagram-production.imgix.net/wp/592c9587c53b1/mb-fulton-08.jpg?rect=%2C%2C%2C&w=640&fm=jpg&q=70&auto=format)
An extruded version of the logo is used for dimensional signage.
![Identity guidelines.](https://pentagram-production.imgix.net/wp/592c9588d2cd9/mb-fulton-09.jpg?rect=%2C%2C%2C&w=640&fm=jpg&q=70&auto=format)
Identity guidelines.
![Color values for fall, left, and spring, right.](https://pentagram-production.imgix.net/wp/592c958f7228c/mb-fulton-14.jpg?rect=%2C%2C%2C&w=640&fm=jpg&q=70&auto=format)
Color values for fall, left, and spring, right.
![Color values for summer, left, and winter, right.](https://pentagram-production.imgix.net/wp/592c959184a2f/mb-fulton-15.jpg?rect=%2C%2C%2C&w=640&fm=jpg&q=70&auto=format)
Color values for summer, left, and winter, right.