Maudie's Tex-Mex

Brand Identity, Signage & Environmental Graphics

Brand identity and environmental graphics for an all-natural Tex-Mex restaurant in Austin, Texas.

The Maudie's look was inspired by the unintentional bad printing and random non-design of the posters and menus found on the streets of border towns like Juarez and Nuevo Laredo.

Learn more about the project

The Maudie's identity is inspired by street posters and cantina graphics.

The Maudie's identity is inspired by street posters and cantina graphics.

A National Margarita Day t-shirt with a playful

A National Margarita Day t-shirt with a playful "Sgt. Pepper" army badge graphic.

1 The Maudie's identity is inspired by street posters and cantina graphics. 2 A National Margarita Day t-shirt with a playful "Sgt. Pepper" army badge graphic. 3 A graphic t-shirt for National Margarita Day at Maudie's.

A graphic t-shirt for National Margarita Day at Maudie's.

A graphic t-shirt for National Margarita Day at Maudie's.

The Maudie's identity displayed on the side of a delivery truck.

The Maudie's identity displayed on the side of a delivery truck.

Isomorphic Labs

Brand Identity, Digital Design, Typography

Beautiful Symmetry: Pentagram’s new website for Isomorphic Labs creates a new visual language for digital biology.

Maudie's Tex-Mex