WePresent No. 5

Editorial Design

Paula Scher designs a community-focused issue of the print magazine from WeTransfer’s digital arts and editorial platform.

01 Cover And Back

Inspired by the issue’s theme, Scher created a map of her dog Mimi’s morning walk through NYC’s NoMad neighborhood.

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The designers used the issue as an opportunity to play with type, including the blown-up Helvetica they recently developed for Scher’s first NFT.

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‘40 Years of Storefront for Art and Architecture’

Brand Identity, Exhibition Design

The NYC institution celebrates a milestone with a special identity and custom typeface for its anniversary benefit and exhibition.

WePresent No. 5