Pentagram

Pentagram

WePresent No. 5

Paula Scher designs a community-focused issue of the print magazine from WeTransfer’s digital arts and editorial platform.

Inspired by the issue’s theme, Scher created a map of her dog Mimi’s morning walk through NYC’s NoMad neighborhood.

The designers used the issue as an opportunity to play with type, including the blown-up Helvetica they recently developed for Scher’s first NFT.

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