Pentagram

Pentagram

‘Giorgia Lupi & Other Stories’

A data-driven fashion collection inspired by three trailblazing women in science.

The project makes data accessible in a whole new way—by making it wearable on garments that incorporate hand-drawn data patterns.

Giorgia thought about how data might be used to share stories of women’s lives through the clothes—particularly the amazing achievements of women working in science.

Research into the lives and accomplishments of Ada Lovelace, Rachel Carson and Mae Jemison was translated into a series of simple graphic elements—shapes, colors, lines—that were used to form distinct abstract data patterns.

Giorgia worked with the apparel designers at & Other Stories on ways to integrate the data patterns into the various garment types.

The team played with the scale and placement of the patterns to incorporate them into the unique design and construction of the garments.

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Retrospective: London Design Festival

London Design Festival has been an annual celebration of the power of creativity for over 20 years. Since 2008, Pentagram partner Domenic Lippa has served as the LDF’s creative director, responsible every September for the design of a new visual identity. By inventively remixing a few key elements — typography, a signature red (“the colour of London”), and LDF's simple monogram — the program unifies hundreds of events while reaffirming London’s status as a global design capital.
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Retrospective: London Design Festival

London Design Festival has been an annual celebration of the power of creativity for over 20 years. Since 2008, Pentagram partner Domenic Lippa has served as the LDF’s creative director, responsible every September for the design of a new visual identity. By inventively remixing a few key elements — typography, a signature red (“the colour of London”), and LDF's simple monogram — the program unifies hundreds of events while reaffirming London’s status as a global design capital.