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Rockaway Beach

Environmental Graphics

Design for a mile-long typographic installation for a beach boardwalk in Queens, New York.

Photography by Albert Vecerka / Esto. Zoom Enlarge 1

Photography by Albert Vecerka / Esto.

1 Photography by Albert Vecerka / Esto.

A full alphabet was developed based on the Rockaway letterforms. Zoom Enlarge

A full alphabet was developed based on the Rockaway letterforms.

The letterforms are built out of the wave-like patterns of the boardwalk's concrete panels. Zoom Enlarge

The letterforms are built out of the wave-like patterns of the boardwalk's concrete panels.

The shade of blue is made of dyed precast concrete mixed with blue aggregate so it will not fade. Zoom Enlarge 1

The shade of blue is made of dyed precast concrete mixed with blue aggregate so it will not fade.

1 The shade of blue is made of dyed precast concrete mixed with blue aggregate so it will not fade.

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